![]() ![]() Eventbrite, which takes a radically open approach to event discovery, continues to join forces with industry-leading partners to help people discover events they wouldn’t have otherwise known about. Reaching consumers with the right event in the right place at the right time is incredibly powerful in terms of helping organizers move more tickets. The combined power of Spotify and Eventbrite will help independent music venues and festivals continue to grow their businesses, just like Spotify has helped so many independent artists grow their fan base. Since every additional step costs 10% in conversion on average, this smooth checkout experience will reduce overall drop-off and dramatically increase ticket sales for artists and promoters. With the new integration, Spotify listeners can complete their ticket purchase on Eventbrite in two quick taps - no login or captcha required. Įventbrite research has found that 42% of people discover new artists and bands through streaming services like Spotify, and half of these fans go on to purchase tickets to see those artists live. These highly-personalized recommendations will also help listeners discover new music they love and relevant concerts on Spotify’s Concerts tab. ![]() Spotify will now recommend Eventbrite events to listeners based on their music preferences and alongside their favorite artists and albums, in addition to emailing an artist’s followers when new tour dates are posted. By leveraging Spotify’s music and concert discovery algorithm, the partnership will help music event producers connect with the fans most likely to attend their shows. ![]() Eventbrite has launched a new integration to automatically promote its concerts and music festivals to Spotify’s audience of more than 100 million music fans. ![]()
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